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COURSE UNIT TITLECOURSE UNIT CODESEMESTERTHEORY + PRACTICE (Hour)ECTS
INTRODUCTION TO BUSINESS LAW283 - 1 + 2 4

TYPE OF COURSE UNITElective Course
LEVEL OF COURSE UNITBachelor's Degree
YEAR OF STUDY-
SEMESTER-
NUMBER OF ECTS CREDITS ALLOCATED4
NAME OF LECTURER(S)-
LEARNING OUTCOMES OF THE COURSE UNIT At the end of this course, the students;
1) Have detailed information on the different types of business ownerships,
2) Have learned the technical terminology of the management, marketing, operations management and finance functions of a firm at the completion of the course.
3) Have the necessary information and skills to prepare a business plan for any organization.
MODE OF DELIVERYFace to face
PRE-REQUISITES OF THE COURSENo
RECOMMENDED OPTIONAL PROGRAMME COMPONENTNone
COURSE CONTENTS
WEEKTOPICS
1st Week Introduction:The mean of business. The function of business
2nd Week The business environment, economic systems.
3rd Week Types and structures of business.
4th Week Business in global markets.
5th Week Introduction to management and management theory.
6th Week Organizational behaviour.
7th Week Marketing I - Functions of marketing. Introduction to marketing. Product.
8th Week Midterm Exam
9th Week Marketing II - Promotion, distribution, pricing. Human resource management
10th Week Production and operations management
11th Week Accounting and financial management
12th Week Social responsibility and ethics in business
13th Week Entrepreneurship and business plan
14th Week New concepts of business
15th Week
RECOMENDED OR REQUIRED READINGMİRZE, Kadri, 2000. Introduction to Business, Literatür yayıncılık, İstanbul.
NICKELS, McHUGH ve McHUGH, 2002. Understanding Business, McGraw-Hill Irwin, 6. Baskı, NY.
MESCON, BOVEE ve THILL, 2002. Business Today, Prentice Hall, 10. Baskı, NJ.
GRIFFIN ve EBERT, 2004. Business, Prentice Hall, 7. Baskı, NJ.
PLANNED LEARNING ACTIVITIES AND TEACHING METHODSCase Study,Lecture,Presentation
ASSESSMENT METHODS AND CRITERIA
 QuantityPercentage(%)
Mid-term140
Total(%)40
Contribution of In-term Studies to Overall Grade(%)40
Contribution of Final Examination to Overall Grade(%)60
Total(%)100
LANGUAGE OF INSTRUCTIONTurkish
WORK PLACEMENT(S)No
  

KEY LEARNING OUTCOMES (KLO) / MATRIX OF LEARNING OUTCOMES (LO)
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K12  X   X   X